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Nike : a visual history of the iconic brand

Flores, Gerald2024
Book
Discover the story of Nike, from its beginnings in 1964 as Blue Ribbon Sports to its current position as the world's largest supplier of athletic shoes and apparel. Packed with photographs and information covering the company's entire history, you'll discover the ground-breaking designs and campaigns that made Nike such a significant player in the street style and sports industry. You'll learn about Nike's Japanese origins and how founder Bowerman created the popular Tiger Cortez shoe in 1967 and how the name Nike, after the Greek goddess of victory, and the iconic swoosh logo came to be. Find out about the major moments in history that shaped Nike's journey, including the phenomenal endorsement deal with Michael Jordan which spawned the line of Air Jordan sneakers, perhaps the world's most well-known shoe!
Main title:
Author:
Imprint:
London : Studio Press, 2024.©2024.
Collation:
159 pages : illustrations (chiefly colour), portraits (chiefly colour) ; 19 cm.
Series title:
Notes:
"Unofficial & unauthorised" -- Cover.
ISBN:
9781800789555 (hardback)
Dewey class:
391.413
Language:
English
BRN:
2286792
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